Iceland's Síminn signs 5G contract with Ericsson

05 May 2021 | Melanie Mingas

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Iceland's Síminn has signed a 5G equipment deal with Ericsson as the country looks to focus on audiovisual and augmented reality to find ways for 5G to boost tourism.

Ericsson is supplying equipment to Iceland's Síminn, building on their established relationship, with a deal for 5G RAN products and solutions from the Ericsson Radio System portfolio, including Ericsson Spectrum Sharing.

Síminn will deploy 5G on 3.5-3.6GHz mid-band spectrum. The mid-band 5G deployment significantly enhances throughput to unlock the full potential of 5G. It can also be the key to unlocking a huge range of new opportunities in areas such as gaming, transport and manufacturing.

The two started conducting trials in 2019 as part of Síminn’s 5G preparations.

Erik Figueras Torras, CTO, Síminn, said: “Building on our good and long-standing partnership with Ericsson means that we’re able to foster innovation in new and exciting ways. With 5G we will be able to create new opportunities for Síminn, our customers, and the environment by adding even more value to our network infrastructure and services."

He added: “We can start looking even more at a digital future and capitalize on 5G-driven experiences from industry 4.0 opportunities to transforming how our customers and travellers to Iceland interact with Iceland’s cultural and natural offering.”

In Iceland, the focus for 5G will be on audiovisual and augmented reality and how those technologies can be leveraged by the tourism industry, according to Ericsson's Jenny Lindqvist.

OECD figures show that in 2017, Iceland's tourism industry employed 15.7% of the national workforce.

Lindqvist, the head of Ericsson Northern and Central Europe, said: “This deal confirms the promising development of 5G in Iceland. As tourism is the most significant industry in Iceland, 5G opens up a range of opportunities, particularly in the areas of audiovisual and augmented reality. We’ve already seen innovative benefits with immersive outdoor and digital experiences. It also positions Síminn as a reliable provider of 5G and gives their customers the confidence that they are getting best-in-class technology and service.”