The company said Coleman brings vast experience in data centre design and construction. He most recently served as Google's Head of Global Data Centre Operations, which he joined after as serving as Vice President of Data Centre Strategy and Operations at Yahoo!.
Coleman's experience leading the development and construction of data centre campuses and directing day-to-day operations at state-of-the-art data centre campuses will enable TerraScale to rise to meet the growing demand for data centres, the company revealed.
"We are thrilled to have Mike join our team," said Danny Hayes, CEO of TerraScale. "As we solidify our position in the rapidly growing data centre industry, Mike possesses the skills, relationships and knowledge needed to execute and lead complex and sophisticated IT infrastructure projects.
“His industry acumen and ability to complete projects that offer strong ROI gives us additional credibility with investors."
In his new role, Coleman will be responsible for overseeing the firm's commercial data centre efforts and Green Infrastructure Projects that will begin with TerraScale's Energos Reno Project located in Nevada.
Coleman will also play a critical role in cultivating valuable relationships within the IT infrastructure space and overseeing complex projects.
The scalable data centre planned for the Energos Reno site will leverage the site's renewable energy infrastructure and will be a fully carbon neutral off-grid facility.
"TerraScale's Energos Reno project will help sustainably meet our nation's growing data and energy demands. TerraScale's successful execution of these critical infrastructure projects will contribute to future-proofing our planet," Coleman said.
"I am looking forward to working with the TerraScale team to further that vision, in Reno and beyond."
Coleman's hire comes at a strategic time for the data centre industry - according to a recent report from Research and Markets, the global data centre market is expected to grow at a compound annual growth rate of over 2% during the period 2019-2025.