Vodafone and OFT team up to bring Vodafone brand to Oman

Vodafone and OFT team up to bring Vodafone brand to Oman

05 September 2019 | Natalie Bannerman

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Vodafone Group and Oman Future Telecommunications (OFT) have entered into a strategic partnership agreement in Oman as part of Vodafone’s Partner Markets programme.

“I am delighted to start this strategic partnership with OFT, and I look forward to developing this new network operator and Oman’s digital economy,” said Diego Massidda, chief executive of Vodafone Partner Markets. “I am confident that this will build into a strong, lasting relationship that will benefit customers of both companies.”

Under the terms of the agreement, the companies will join forces to roll out a new mobile network and develop a number of new services using the Vodafone brand in Oman. In doing so, they hope to drive the next stage in development of Oman’s telecoms market.

“We are delighted to start our strategic partnership with Vodafone, as part of our digital transformation journey in Oman,” added Fahad Al Busaidi, managing director of Itqan Tech Development. “Undoubtedly, the launch of the Vodafone brand in Oman will be the most significant event in the telecoms market over recent years. The implementation of the company’s unique global technological and marketing expertise in Oman will have a positive impact for consumers, businesses and the economy. I am excited to be working with a global leader in telecommunications, and leveraging their experience and expertise.”

Development of the new network will start immediately with commercial launch scheduled for the second half of 2020.

“We are going to bring the best of Vodafone’s innovation, services and expertise to Oman,” continued Jacek Passia, Vodafone regional executive and programme director. “We will build Vodafone Oman to provide the best possible customer experience. The launch of Vodafone Oman will be delivered by a joint team of Vodafone and local Omani personnel, as upskilling of the Omani workforce is a key focus of our partnership.”