Messaging

Syniverse unveils its Hyperscale Communications Platform

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Syniverse has claimed an industry first with the launch of its cloud-native, hyperscale digital engagement platform.

The Syniverse Hyperscale Communications Platform aims to improve enterprises’ customer experiences and accelerate their digital transformations.

Specifically, it allows enterprises to bolster their digital transformations to feature rich messaging mediums through a range of global messaging and global CPaaS capabilities, securely and quickly to address the rapid growth in digital engagement services.

“Syniverse has been a co-creation partner in mobile engagement with enterprises and leading brands around the world for many years," said Andrew Davies (pictured), chief executive officer, Syniverse.

"Our industry leadership continues by launching the CPaaS industry’s first cloud-native, next-generation hyperscale communications platform. Syniverse’s Hyperscale Communications Platform will set the standard for enterprises that are using digital transformation to improve customer experience.”

In addition, Syniverse’s Hyperscale Communications Platform also delivers a range of cost and operational benefits for enterprises, including reduced time to launch new features, channels, and connectors; increased throughput to address increasing promotional and notification messaging, with real-time omnichannel orchestration at massive scale.

Other capabilities include higher availability, extensive monitoring, triple redundancy, and self-healing; compliance with all regulatory and personal information protection laws and mandates; and localised support for and centralised management of new features wherever the platform is deployed.

According to the company, Application-to-Person (A2P) messaging continues to surpass voice, email, social, and other communications channels in terms of growth, resulting in an “always on” and preferred method by consumers.

At the same time, Covid-19 caused an acceleration of mobile messaging engagement between brands, their clients, employees, and partners, as consumers and enterprises worked and lived in an increasingly digital manner. A2P messaging volumes and revenues have increased significantly during the past 18 months and growth will continue for enterprises.

Last month, Syniverse confirmed plans for a US$2.85 billion reverse takeover that would have seen the company listed.

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