GMS enters Israeli market with GolanTelcom partnership
Global Messaging Services (GMS) has made its first entry into the Israeli telecoms market through a partnership with GolanTelecom.
Through the collaboration GMS expands its presence in the Middle East, in turn Golan and its subscriber base of approximately 1 million, enables it through its 900+ global mobile operators to improve its quality of service, while also reducing its operator capital and operational costs.
“Considering the growth in social media, international e-commerce, and other services, A2P is becoming more crucial for mobile operators,” said Sharon Dahan, VP of engineering at GolanTelecom. “Having GMS as a single point of access for all types of international messaging traffic, helps to optimize our operational expenses and improve the quality of services we provide.”
In addition, the partnership enhances Golan’s ability to prevent fraud, spam delivery, phishing and spoofing activities, while any suspicious traffic activities are reporter to the operator.
“Expanding our business to Israel is an exciting step for GMS. Known for its prominent start-up culture, this market will provide us great opportunities to further grow our expertise, and potentially adopt brand new solutions, while catering to the needs of our clients,” added Iurii Makarenko, managing director, GMS.
Earlier this year, GMS grew its market coverage in Nepal to 56% thanks in part to GMS becoming Smart Telecom Nepal’s exclusive partner. Prior to this, GMS was chosen as international application-to-person (A2P) messaging hub and managed services partner with the UAE’s du.