Cox launches Internet continuity service

Cox launches Internet continuity service to protect from outages

21 July 2021 | Natalie Bannerman

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Cox Business confirms the launch of its new Internet continuity service, Cox Business Net Assurance.

This new solution gives Cox customers added protection from losing Internet connection during outages in two ways.

First, if there is a loss of Internet access, wired and private Wifi connections will automatically failover to an LTE wireless network. Second, in the event of power loss, an uninterruptible power supply (UPS) battery backup with surge protection provides around four hours of power to keep systems on.

One such customer already using the Cox Business Net Assurance solution is Marylou’s Coffee, across multiple locations in the Northeast of the US.

 “Marylou’s Coffee requires reliable broadband internet connectivity and stable equipment to serve 'The Best Coffee in Town' in our convenient and friendly Rhode Island and Massachusetts café locations," said Jody Murphy, chief operating officer of Marylou’s Coffee.

"Losing power or internet connections at the stores results in unhappy customers and loss of revenue. The Net Assurance LTE backup is a safeguard against these service interruptions which allows Marylou’s Coffee to remain operational during any unexpected outages.”

In addition, Cox Business Net Assurance continuously works in the background to provide a reliable backup solution. The service automatically chooses from multiple wireless providers, automatically selects the best connection for customers, all autonomously.

Customers can also sign up for proactive notifications for changes in their network statuses, as well as receive round-the-clock customer care and access to MyAccount online tools.

“Loss of power shouldn’t result in a productivity outage, too. Today’s businesses need reliable connectivity service to keep operations running smoothly,” said Catherine Mitchell, vice president of product, Cox Business.

“Net Assurance will reduce downtime for our customers and give them the protection they need to keep their teams online.”

In related news, Cox Communications CEO Patrick J. Esser is to retire at the end of this year and will be succeeded by executive vice president and chief sales and marketing officer Mark Greatrex, who is to take the reins as president.