Virgin Media launches free public Wifi in UK city

23 July 2013 |


Virgin Media Business has signed an agreement with Birmingham City Council for the roll-out of free public Wifi across major parts of the city centre.

The deal forms part of the governments Super Connected Cities initiative, and is designed to boost connectivity, stimulate economic growth and address digital exclusion in Birmingham.

“Over the past few years we’ve seen consumer demand for mobile data skyrocket as smartphone and tablet use has really come to the fore,” said Kevin Baughan, director of wireless at Virgin Media Business.

“We’re transforming the mobile broadband experience and ensuring that Birmingham stays on the leading edge of digital connectivity.”

The roll-out will be effective as of September this year and the service will have no cost attached for residents and visitors.

The Wifi is expected to support high-bandwidth services such as video streaming and online gaming, and Virgin Media Business will deploy its small cell technology in order to supercharge its wireless networks.

“Historically, Birmingham is known as the city of a thousand trades, and through the Smart City agenda led by Digital Birmingham, we are keen to embrace modern technologies to encourage enterprise and innovation,” said James McKay, councillor and cabinet member of Birmingham City Council.

“Boosted 3G and 4G coverage will help businesses of all sizes be as competitive as possible in the fiercely competitive global marketplace.”

Earlier this month, Telefónica signed an agreement with Virgin Media Business for superfast broadband delivery to the Spanish conglomerate’s UK arm, O2.