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SDS inks SEK 7.5m deal with global telco

Tommy Eriksson - SDS.jpg

Swedish software company Seamless Distribution Systems (SDS) has received an order worth SEK 7.5 million from an unnamed telecom operator group.

The order was made through SDS’ Kenyan partner, Baran Telecom Networks and the telco requested the delivery of a full-scale supply chain solution.

The deal marks the first from this unknown client and expands SDS’ offerings into a new market with potential future opportunities as well as strengthening its client base and product portfolio.

“This is a strategic milestone for us as we begin our engagement with one of the world’s largest telecom operator groups,” said Tommy Eriksson (pictured), CEO of SDS AB Group.

“The value and adaptability of our products continue to be proven by the wide range of operators who see the advantages of SDS products. We look forward to establishing a long-term relationship with this esteemed telecom operator group,”

Under the terms of the collaboration, SDS will develop a full-scale version of its Sales Force Optimization (SFO) product suite for the client. As a result, the telco will be able to control, monitor, and optimise the entire sales and distribution chain for a complete range of physical and digital products.

The platform incorporates machine learning and predictive analytics to continuously improve forecasting for supply chain optimisation. As a result, the telecom operator benefits from cost and process efficiencies across their entire distribution chain, as well as optimise working capital tied up in distribution.

In addition, the partnership represents an important expansion of SDS’ client base as well as strengthening the product suite for the telecom domain.

Revenue from this order is expected to be included in SDS’ third quarter 2020 and reporting onwards and the company say it is “looking forward towards to further recurring revenues over years to come”.

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