Market Trend

DTH pay TV subscription continues to grow

Satellite direct-to-home (DTH) subscription continues to grow steadily at rates of 13% to 15% per year and with the number of subscribers now standing at over 150 million globally, reports TeleGeography.

As telcos and cable companies battle for a market share in the pay TV and telecoms markets, DTH operators have continued to grow globally, with five times as many subscribers on the platform compared to IPTV subscribers. Its growth rates double those achieved by cable TV competitors.

ARPU for DTH is more than double that of cable companies and telcos globally, excluding North America where the gap is closer. The data is based on TeleGeography’s Globalcomms pay TV research service which tracks 530 pay TV operators and forecasts for over 170 countries quarterly.